By Goodman-Brown, Jane; Gottwald, Mary

This new textual content is geared toward allied well-being pros, nurses and scholars, aiding them to make the hyperlinks among healthiness advertising thought and practice.

summary: This new textual content is aimed toward allied healthiness pros, nurses and scholars, supporting them to make the hyperlinks among well-being merchandising thought and perform

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Extra resources for A Guide To Practical Health Promotion

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This helps them to focus on the present, and to make decisions in relation to their healthrelated behaviour. • Anger management could be included in a health promotion programme to help with developing calming strategies. These in turn would raise selfesteem, assertiveness and reduce low mood. • Social and life skills activities could be included, for example, to help with developing assertiveness skills in order to resist peer pressure (for example, to help individuals say ‘no’ to smoking but ‘yes’ to using a condom).

Anger management could be included in a health promotion programme to help with developing calming strategies. These in turn would raise selfesteem, assertiveness and reduce low mood. • Social and life skills activities could be included, for example, to help with developing assertiveness skills in order to resist peer pressure (for example, to help individuals say ‘no’ to smoking but ‘yes’ to using a condom). • Development of self esteem is important in order to help individuals value and believe in themselves.

Not to be redistributed or modified in any way without permission. A GUIDE TO PRACTICAL HEALTH PROMOTION 04/07/2012 07:45 From these approaches, it is important to recognize that approaches vary, and will impact on the health promotion activities that we will explore in depth in the following two chapters. Types of health promotion Discussing the approaches to health promotion leads us on to consider the different levels of health promotion. Some health promotion is primary prevention and aims to prevent ill health, for example, healthy eating education in schools, which would prevent obesity and associated health problems in later life, or parenting programmes for new parents to help develop parenting skills.

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